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Clip Art of Cartoon Blimp Running Clip Art of Cartoon Blimp Pointing At You Clip Art of Cartoon Blimp Flexing Muscles
Cartoon Blimp Running Cartoon Blimp Pointing At You Cartoon Blimp Flexing Muscles
Illustration Running Pointing At You Flexing Muscles
Clip Art of Cartoon Blimp Telling Secret Clip Art of Cartoon Blimp Pointing Up Clip Art of Cartoon Blimp With Money
Cartoon Blimp Telling Secret Cartoon Blimp Pointing Up Cartoon Blimp With Money
Telling Secret Pointing Up Holding Money
Clip Art of Cartoon Blimp In Computer Clip Art of Cartoon Blimp With Price Tag Clip Art of Cartoon Blimp Holding A Stop Sign
Cartoon Blimp In Computer Cartoon Blimp With Price Tag Cartoon Blimp Holding A Stop Sign
In Computer Holding Price Tag Holding A Stop Sign
Clip Art of Cartoon Blimp With Phone Clip Art of Cartoon Blimp With Megaphone Clip Art of Cartoon Blimp With Sign
Cartoon Blimp With Phone Cartoon Blimp With Megaphone Cartoon Blimp With Sign
Holding A Phone Using Megaphone Holding a Sign
Clip Art of Cartoon Blimp Jumping Clip Art of Cartoon Blimp With Magnifying Glass Clip Art of Cartoon Blimp With Pointer
Cartoon Blimp Jumping Cartoon Blimp With Magnifying Glass Cartoon Blimp With Pointer
Jumping Looking Through Magnifying Glass With Pointer
Clip Art of Cartoon Blimp Pointing To Side Clip Art of Cartoon Blimp With Hands Out Clip Art of Cartoon Blimp Peeking Over
Cartoon Blimp Pointing To Side Cartoon Blimp With Hands Out Cartoon Blimp Peeking Over
Pointing To Side With Hands Out Peeking Over Top
Clip Art of Cartoon Blimp Peeking Sideways Clip Art of Cartoon Blimp Logo Design Clipart 1 Clip Art of Cartoon Blimp Logo Design Clipart 2
Cartoon Blimp Peeking Sideways Cartoon Blimp Logo Design Graphic 1 Cartoon Blimp Logo Design Graphic 2
Peeking Sideways Logo Design Graphic looking out window Logo Design Graphic on Balcony
Clip Art of Cartoon Blimp Logo Design Clipart 3 Clip Art of Cartoon Blimp Logo Design Clipart 4 Clip Art of Cartoon Blimp Logo Design Clipart 6
Cartoon Blimp Logo Design Graphic 3 Cartoon Blimp Logo Design Graphic 4 Cartoon Blimp Logo Design Graphic 6
Logo Design Graphic behind swoosh Logo Design Graphic on diamond & Banner Logo Design Graphic circle with wings
Clip Art of Cartoon Blimp Logo Design Clipart 7 Clip Art of Cartoon Blimp Logo Design Clipart 10 Clip Art of Cartoon Blimp Relaxing
Cartoon Blimp Logo Design Graphic 7 Cartoon Blimp Logo Design Graphic 10 Cartoon Blimp Relaxing
Logo Design Graphic on blob Logo Design Graphic with stars Relaxing
Clip Art of Cartoon Blimp With Scissors Clip Art of Cartoon Blimp In Car Clip Art of Cartoon Blimp Super Hero
Cartoon Blimp With Scissors Cartoon Blimp In Car Cartoon Blimp Super Hero
Holding a Scissors Driving A Car Super Hero
   
 
Don't laugh! Those silly little characters can mean big business. Consider the Pillsbury Doughboy, the Jolly Green Giant, the M&Ms characters, the Aflac duck and the Geico Gecko.

In fact, a cartoon brand mascot is the single most powerful marketing tool many companies can deploy. Most people, when starting a business, or introducing a new product brand, center their efforts around the logo, trying to build a brand around a simple graphic symbol. Maybe they prop it up with a snazzy slogan, but it's still a static symbol. It doesn't make eye contact (very important) and it can't talk and explain and educate anyone about anything. It doesn't wink and smile, giggle or dance, or do anything to be endearing. It doesn't create any "warm-and-fuzzies" and therefore, doesn't build relationships that translate into brand loyalty. Despite being viewed as the cornerstone for most brands, the effectiveness of logos still pales in comparison to a well-crafted cartoon brand mascot.

So why don't more companies use brand mascots? Quite simply it's been overlooked in traditional marketing circles. Name one college that teaches a class in developing brand mascots, let alone one that grants a degree in it. How many ad agencies do you know that specializes in it? It's just fallen through the cracks, and no one has focused on it as a specialty... until now.

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